What is the Green Tick on WhatsApp?
The verification badge on WhatsApp is represented by the green check, which signifies that the number is associated with an Official Business Account (OBA). Businesses that fulfill specific WhatsApp requirements and go through a rigorous verification process are eligible to receive the badge.
What is the Green Tick on WhatsApp?
Why is getting the green badge on WhatsApp so crucial?
WhatsApp is changing the face of digital marketing with a 98% open rate. The Carrefour company found that their WhatsApp users had a 35% greater engagement rate than their email consumers in a 2022 case study.
Trust comes from verification: it’s that easy. With 2.4 billion users on its messaging network, businesses must differentiate themselves from the competition.
The green tick designates an Official Business Account (OBA) for WhatsApp users. Customers are more likely to interact and convert when a firm has the legitimacy and reputation of an established brand behind it.
Present a noteworthy brand image: only a few companies can say they have obtained the WhatsApp Green Tick Verification. Only well-known, trustworthy, and established brands are eligible to wear the green symbol.
How to get ready for the application procedure for WhatsApp Green Tick
You must fulfill all the requirements before you can begin the WhatsApp business account verification process. The following four requirements must be met to qualify for a green badge:
1.360dialog can be used to create a WhatsApp API (view video).
2. Use Meta Business Manager to validate your business (full instruction)
3. Turn on two-factor authentication (full instructions)
4. Approve your display name by following the instructions in our documentation.
How to apply for a Green Tick Verification on WhatsApp
Once you fulfill all the prerequisites listed above, you can use the WhatsApp Business Manager to apply directly for an Official Business Account (OBA).
1. Open WhatsApp Manager and log in.
2. Select Account Tools from the sidebar on the left.
3. After selecting your phone number, select Profile.
4. Request an official business account by submitting a request (green tick for WhatsApp Business API).
Before clicking “Submit Request,” carefully fill out all the relevant fields. You will have to wait 30 days before trying to apply again if your request for verification is denied.
Important information: You will need to reapply to change the display name after you receive a WhatsApp green badge. Give careful thought to your display name before submitting your application.
Getting a response from WhatsApp often takes two to four business days. In Meta Business Manager, you can view the status of your application under the “Direct Support” tab.
Verification of WhatsApp Green Tick is denied!? Do not panic.
It would be worthless if obtaining the green tick was simple for everyone. In reality, very few companies can obtain the green label. Furthermore, WhatsApp withholds information when it rejects an application. However, they do let companies reapply after 30 days.
To ensure that your chances are greater than they were the first time, we recommend that you dedicate 60 days to enhancing your web visibility and traffic.
Here are four suggestions to increase your chances of receiving a WhatsApp Green Tick Verification.
According to 360dialog’s customer service team’s expertise, be sure to cross these items off your list to increase your chances of getting an Official Business Account on WhatsApp and to take the best possible approach:
Establish a formal email account and website.
A company that doesn’t even bother to provide official contact information is not someone anyone wants to do business with. These days, having a website and email account is considered a mark of professionalism.
Execute Click-to-WhatsApp marketing campaigns:
Marketing efforts for WhatsApp demonstrate to Meta and audiences that you are a proficient user of the app. There are more possibilities for your company to receive a WhatsApp green badge the more diverse your WhatsApp marketing efforts are.
Continue to give your WhatsApp phone number a high-quality rating.
When submitting an OBA appeal, you have a stronger case if you scale your WhatsApp API account. Therefore, you should ensure that your messaging volume and quality rating are remarkable if you want the highest chance of getting verified on WhatsApp.
Increase the exposure of your brand:
One of the most important requirements for a business to obtain verification on WhatsApp, according to Meta, is notability. Your company has to have a good internet presence if it wants to become recognized. This entails obtaining a great deal of positive attention through PR campaigns on popular websites.
Agree to have press releases about your company posted on widely read news websites and websites catering to specialized audiences. You will have the option to cite up to five articles throughout the application process. Ensure that every one of them is counted.
Invite clients to follow your company on Facebook and Instagram and write favorable reviews by using WhatsApp links and QR codes.
Conclusion:
Obtaining the WhatsApp Green Tick authentication will benefit your company by boosting interaction, trust, and dependability. Here are some actions that can be recommended to assist users in passing the validation. C authorizes the display name, activates two-factor authentication, verifies the use of the WhatsApp API, and certifies a business.
Redesign the initial application, establish an online presence, run Click-to-WhatsApp campaigns, maintain the caliber of scores, and make sure that social media and public relations generate more brand awareness. The more you persevere and apply for the verification, the closer you will come to receiving the coveted WhatsApp Green Tick certification and, consequently, the greater your chances of benefiting from the perks that come with the esteemed label.
